Melissa Lubert

Melissa Lubert

Facebook Jobs

Facebook Jobs has recently launched as a Facebook feature for companies to post jobs and accept applications. Facebook Jobs is an exciting development and should be interesting to see if and how this affects LinkedIn and how people utilise the site. Facebook Jobs Employers: Facebook sees over 1 billion people

Quote Bubble with the Word Free

Finding money for marketing can be difficult but if you don’t engage in any marketing, you could lose out on many opportunities for sales, awareness, and branding. Not all marketing has to be paid for, I have compiled the best free marketing tools available to all businesses. While they may

Hands holding a Quotation Bubble with the Word Campaign

You may be using social media for your business, but have you ever tried to run a social media campaign? You don’t necessarily need to be a big business with lots of followers to run a successful campaign, but there are some key elements to consider or plan for if

Under Construction Sign

So you are looking for a website redesign? Makes sense, a lot of companies are realizing that their site that is a few years old is no longer current. A lot has changed when it comes to the user experience so a new site can really help your business stand

Collage of Website Builders

The top website builders are page builders that help make creating your WordPress website easier. If you don’t choose the right one, you could be making your next project more difficult than it needs to be. So, how do you decide which page builder to use? WordPress Page Builders For

Snapchat Website Preview

Snapchat App It is shocking to me that the Snapchat app has been around since 2011. To me, it still seems like a buzzed about app that just recently started gathering steam. According to Snapchat, there are over 100 million daily active users and about 9 thousand snaps shared each

The Words Content Marketing Written on Paper

If you have ever wondered what is content marketing, then you have come to the right place! Here we talk about what it is, what makes good content, what makes bad content, and how you can use content marketing as an effective tool in your marketing arsenal. What is Content

Screenshot of the Facebook Moments App

What is Moments for Facebook? Moments is an app designed to help people better share their photos (privately) to a group for events big or small. Facebook launched Moments in the US in June of 2015 and has since been rolling out the app to other countries. The example that

Mobile Accessibility Empire Designs Blog

We have heard about website accessibility, but what about mobile accessibility? Mobile accessibility is when websites and apps provide content that is able to be consumed whether or not a user has a disability. The Web Accessibility Initiative (WAI) categorizes the mobile landscape as phones, tablets, Smart TVs, and other

Virtual Reality Marketing Empire Designs Blog

  Virtual reality is finally in the market with key players like Facebook-owned Oculus Rift and Sony-owned PlayStation VR leading the charge. With virtual reality technology now available, virtual reality marketing is soon to follow. But, how will marketers use VR to their advantage? Uses of Virtual Reality Product Testing:

Divi Theme WordPress Help Empire Designs Blog

If any of you are experiencing issues with the new WordPress 4.5 upgrade, we are here with Divi theme WordPress help! We recently were about to complete a new client’s site using Elegant Theme’s Divi theme, when WordPress automatically upgrade to version 4.5, and we noticed that all of the

Internet Cable TV And The Rise In Online Marketing Empire Designs Blog

Where to spend your marketing dollars is an important decision. With the number of people who now watch cable TV online, dollars are shifting mediums more than ever. Internet cable TV and the rise of online marketing is starting to show. In the US, not only are more companies placing

What Is Influencer Marketing Empire Designs Blog

Influencer marketing is a bit of a buzz word these days, but what is influencer marketing? Influencer marketing is when a company or brand focuses on individuals that are able to sway their target market vs. the brand communicating directly with their target market. These influencers could be buyers and

What is Website Accessibility Empire Designs Blog

What is website accessibility? When you examine your current website, do you know if it meets website accessibility guidelines?  Can everyone who has access to the Internet use your site and gain access to the information you have posted? Can users who have a print disability for example a blind

2016 Website Design Trends Empire Designs Blog

As 2015 comes to a close, multiple forms of countdowns and insights into the new year’s trends start to emerge. Lists of top website designs for the new year are everywhere, but here’s what you really need to know. Website trends for 2016 centre around engagement. Is your site effectively

How Effective Is Email Marketing Empire Designs Blog

Cultivating an email database and marketing to them is nothing new. But how effective is email marketing? With Facebook and Twitter and other social media sights, some may believe that the email marketing era is dead, but that is far from the truth. Email marketing continues to remain the more

Marketing for Small Business Empire Designs Blog

Starting a business is hard work and the stress of finances can be overwhelming. Marketing for small business can seem like an area to downplay due to not only the investment but the uncertainty of the return on investment. But there are avenues you can pursue that cost little to

Web Design and Small Business Empire Designs Blog

Web design and small business go together hand in hand. A website says a lot about your business. If you have a professional looking site, potential clients are likely to believe that you are a professional, reliable, and trustworthy business. A less well put together site is likely to have

Social Media Marketing Strategy Empire Designs Blog

With the Social Media Booster Package, Empire Designs will develop your social media marketing strategy. Once the strategy is built, we will get your social media accounts running, develop a calendar of postings based on your business and what is happening locally. We will run your accounts for 3 months,

What is Hosting on a Website Empire Designs Blog

What is Hosting on a Website? Why does your site need hosting? You may think that because you have purchased a domain name, your site can be seen when you type in your web domain name, but you require your site to be hosted. Think of your website like a